{"id":5416,"date":"2025-11-27T16:02:10","date_gmt":"2025-11-27T15:02:10","guid":{"rendered":"https:\/\/www.hotel-more.hr\/?post_type=blog&p=5416"},"modified":"2026-01-07T14:36:23","modified_gmt":"2026-01-07T13:36:23","slug":"case-study-hotel-mores-new-website-design","status":"publish","type":"blog","link":"https:\/\/www.hotel-more.hr\/de\/blogbeitrag\/case-study-hotel-mores-new-website-design\/","title":{"rendered":"Case Study: Hotel More\u2019s New Website Design"},"content":{"rendered":"

Guest author: Jelena Gvozdanovi\u0107, PAPIR I OLOVKA<\/a><\/strong><\/p>\n

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Hotel More is one of those truly special places. An elegant hideaway nestled among pine trees and rolling waves, offering guests peace, comfort and a sense of being genuinely cared for at every turn. It\u2019s the perfect blend of refinement, warmth and natural beauty \u2013 a little slice of paradise.<\/p>\n

For many visitors, their very first encounter with the hotel happens online. That made it essential for the website to capture that same atmosphere and charm. Our challenge was to create a digital experience that feels just as smooth, calming and inviting as a stay at the hotel itself.<\/p>\n

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Where It All Began<\/h2>\n

Our aim was to design a website that feels contemporary, clear and easy to navigate, yet still faithful to the spirit of the hotel. A site that conveys digitally what guests experience in person: views of the sea, elegant interiors and meticulous attention to detail.<\/p>\n

We wanted visitors to sense the hotel\u2019s quiet luxury and serenity from the very first click.<\/p>\n

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Design Elements<\/h2>\n

We started with Hotel More\u2019s refreshed visual identity. Using the brand guidelines and the creative brief as our foundation, we defined a visual style that mirrors the hotel\u2019s atmosphere \u2013 the elegance, tranquillity and understated luxury that greet every guest the moment they step into Lapad Bay.<\/p>\n

One of the most memorable aspects of this location is its sunsets. From Hotel More, the view of the sun dipping into the sea is completely uninterrupted. The golden hues dancing across the surface of Lapad Bay are so iconic that they were incorporated into the hotel\u2019s visual identity. For the website, we chose the logo\u2019s golden shade as the primary background colour. Paired with the hotel\u2019s deep navy brand colour, it created a warm, calming browsing experience.<\/p>\n

We carefully wove that golden tone throughout the design, even applying it to the hotel photography to achieve a sense of cohesion and harmony.<\/p>\n

Two complementary brand typefaces \u2013 a striking, modern typeface for headings and a more classic one for body text and links \u2013 helped us create the right balance between contemporary design and timeless elegance.<\/p>\n

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A Guided Digital Journey<\/h2>\n

Beyond accommodation, Hotel More offers a wide array of experiences, from restaurants and a wellness centre to its unique cave bar. The new website needed to present everything clearly without overwhelming visitors. Our focus was simplicity: making sure guests can easily find what they\u2019re looking for, whether they\u2019re browsing on a phone, tablet or computer.<\/p>\n

Equally important was ensuring intuitive navigation and a fast, seamless booking process. Today\u2019s users expect information instantly and want to book their stay without any hurdles. For that reason, every section of the website was thoughtfully structured, guiding visitors naturally through the hotel\u2019s story, with the path to booking made as straightforward as possible.<\/p>\n

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A Collaborative Effort<\/h2>\n

From start to finish, the process was open, collaborative and wonderfully creative. Together with the Hotel More team, we exchanged ideas and shaped the content based on their insights into what guests most often look for. This collaboration once again highlighted how valuable it is to combine design expertise with the client\u2019s real-world knowledge and the needs of their guests.<\/p>\n

The final result is a website that extends the hotel\u2019s philosophy into the digital space: a place where beauty, comfort and attention to detail make every encounter special. Its new look is far more than a visual update \u2014 it\u2019s a digital experience that reflects the hotel\u2019s unique atmosphere, inspires visitors and guides them effortlessly through every part of their stay.<\/p>\n","protected":false},"featured_media":4719,"parent":0,"menu_order":11,"template":"","blog-kategorija":[81],"class_list":["post-5416","blog","type-blog","status-publish","has-post-thumbnail","hentry","blog-kategorija-hotel"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.hotel-more.hr\/de\/wp-json\/wp\/v2\/blog\/5416","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.hotel-more.hr\/de\/wp-json\/wp\/v2\/blog"}],"about":[{"href":"https:\/\/www.hotel-more.hr\/de\/wp-json\/wp\/v2\/types\/blog"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.hotel-more.hr\/de\/wp-json\/wp\/v2\/media\/4719"}],"wp:attachment":[{"href":"https:\/\/www.hotel-more.hr\/de\/wp-json\/wp\/v2\/media?parent=5416"}],"wp:term":[{"taxonomy":"blog-kategorija","embeddable":true,"href":"https:\/\/www.hotel-more.hr\/de\/wp-json\/wp\/v2\/blog-kategorija?post=5416"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}